Sporting Goods Business
Location:
Program Status:
Program Code:
Co-ordinator:
Credential:
Classes Start:
Tuition/ Fees:
Peterborough
Accepting applications
SG
Ontario College Diploma
September 2, 2008
$1,568.00 per semester *
* Tuition and fees subject to change.
- Program Information
- Program Curriculum
- Course Descriptions
If you want to mix your desire for a career in business with your passion for sport and you are an enthusiastic, outgoing individual who enjoys working with people, then the Sporting Goods Business program could be the beginning of a successful career. When you combine your passion for business, people, and sports with a strong work ethic and a desire to succeed, you can have a winning future.
Program Highlights
This two-year business program is on the cutting edge of sporting goods industry trends, and as such, you will be prepared for the demands of this kind of business. The programs offers:
- core business classes, including business math, accounting, computers, retail marketing management, sales and marketing.
- sporting goods industry specific classes with an introduction to the sporting goods industry, sports marketing, equipment product knowledge and sportswear merchandising
- affiliations with the Canadian Sporting Goods Association and National Snow Industries Association, and strong connections to major sporting goods companies in Canada, to ensure our courses are up-to-date
- two work placements to experience the industry complement your classroom studies and provide you with networking opportunities
Why Choose Fleming?
Our industry connections mean that we can help students apply for and secure related employment upon graduation with sporting goods companies, in retail management and on the supplier side of the industry. We have a consistently high placement rate of 97-100 percent.
Work Experience
In your third and fourth semesters, you will be required to solicit and complete a minimum of 140 hours of field placement, to practice the theories and skills studied in class. It's also a great time to make potential employment contacts.
What it Takes to Succeed
This is a career for business-minded people, who just happen to have an interest in sports and/or an outdoor lifestyle. It's helpful if you are an extrovert with:
- excellent communication skills
- enthusiasm, a can-do attitude
- an interest in working with people
- positive customer service orientation
- retail experience-especially in a sporting goods store
Career Opportunities
Some graduates will begin their career as retail management trainees, while others will work on the supplier side in sales, customer service/inside sales, marketing or in product management for various sporting goods companies. Past graduates have worked for:
- NIKE
- Adidas
- Athletic Knit
- Trimark Sportswear
- RBK
- National Sports
- Norco Performance Bikes
- Saucony Canada
- Mizuno
- Rawlings Group Inc
- Taylor Made Golf
- Warrior Hockey
- Sport Chek
- New Era Caps
- Source for Sports
Minimum Admission Requirements
OSSD with the majority of credits at the College (C) and Open (O) level, including:
- 2 College (C) English courses (Grade 11 or Grade 12)
- 1 College (C) Math course (Grade 11)
When (C) is the minimum course level for admission, (U) or (U/C) courses are also accepted.
Recommended (but not required for admission):
- Grade 12 College (C) Math
Mature Students
If you are 19 years of age or older before classes start, and you do not possess an OSSD, you can write the Canadian Adult Achievement Test to assess your eligibility for admission.
* Students starting in January are required to attend classes over the summer semester.
Selection Process
Related Programs
Once you complete the Sporting Goods Business program, you might consider the following opportunities:
Dual Diploma Options
- General Business
- Business Administration
- Marketing
Post Graduate Certificates
- Advertising - Marketing Communications
- Event Management
Additional Costs
Approximately $600 per year for books and supplies.
University Transfer Agreements
Semester 1
Business Essentials - A Survival Course
Course Number: BUSN002
This course will explore the nature of business and the role of the individual within the business context. The course will help to prepare the student for the world of business by developing an understanding of the major functional aspects of a successful business. The course will also focus on a number of important business trends that will continue to affect business into the future. These include the growth and influence of international business, the role of ethics and social responsibility in business decisions, the significance of small business, the growth of the service sector, and the influence of technology on business activities. This is an approved general education course.
Units: 45.00
Hours: 45.00
Communications for Business
Course Number: COMM078
Successful business and administrative communication requires an understanding of both individual and organizational audiences and the ability to create effective messages for them. Communications for Business will introduce students to the critical-thinking, problem-solving and professional writing skills that are necessary to meet these communication challenges.
Units: 45.00
Hours: 45.00
Introduction to the Sporting Goods Industry
Course Number: MKTG013
The study of the structure, trends, and complexities of the sporting goods industry as provided through a series of guest speakers, class discussions, magazine and research readings, and projects. A first hand knowledge is gained of the structure, challenges and opportunities facing the manufacturing, distribution, and retailing sectors. An awareness of the emerging trends and future direction of the sporting goods industry is discussed. This course is an opportunity for the Sporting Goods Business student to witness the scope and variety of employment possibilities. Students committed to employment in the sporting goods industry will use this introductory course as a springboard to future successes. Retail selling is an additional component of the course.
Units: 45.00
Hours: 45.00
Introductory Computing
Course Number: COMP345
Working in the Windows XP environment, this computer course introduces the student to computer basics (computer terminology, e-mail, Internet, file management) and the application and use of word processing, spreadsheet, and database software. Through the extensive use of hands-on activities, students will gain sufficient knowledge and experience to make productive use of computers as a tool in both college and workplace environments.
Units: 45.00
Hours: 45.00
Marketing
Course Number: MKTG014
This is an introductory course in Marketing designed to provide an awareness and understanding of the role and function of marketing within an individual firm and throughout the total economy. The student is introduced to the principles and techniques of marketing and its various functional areas. The various marketing strategies utilized in product or service planning and development, pricing, distribution and promotion in response to the needs and wants identified in various markets are explored.
Units: 45.00
Hours: 45.00
Math Fundamentals for Business Studies
Course Number: MATH011
The Math Fundamentals for Business Studies course was designed to be an integral portion of all programs offered by the School of Business at Sir Sandford Fleming College. This course is a one-semester study of the mathematics applicable to the business and financial community. Math Fundamentals for Business Studies places the significance of mathematics as a problem solving and decision making tool. Topics covered: manipulation of business formulae, break-even analysis, monetary conversion, mathematics of buying and selling, simple, compound interest and annuities.
Units: 45.00
Hours: 45.00
Semester 2
Business Teams
Course Number: SOCI125
Learn about the movement towards getting work done through teams in organizations, and develop the knowledge and skills to thrive in this area. This course meets the General Education requirements primarily in the areas of Work and the Economy and Social Understanding, as well as touching Civic Life, Personal Development, and Cultural Understanding.
Units: 45.00
Hours: 45.00
Communicating at Work
Course Number: COMM002
This course will enable you to continue to improve your general communication skills to meet the learning outcomes demanded by the assignments in this course, as well as the expectations of other subjects and eventual career employment. This course emphasizes concepts of critical thinking and problem-solving skills as they apply to processes fundamental to effective communication. You will continue to reinforce speaking, writing, reading, and listening techniques common to the expectations demanded by the work place of your career choice by applying, at a more sophisticated level, principles of style, structure, mechanics and techniques (for orals).
Units: 45.00
Hours: 45.00
Financial Statements and the Finance Environment
Course Number: ACCT071
This course offers business students a basic understanding of how the activities of an organization are reflected in the financial statements as well as offering an understanding of the basic terms and content of financial statements. The student is then required to apply that basic understanding of concepts along with analytical techniques to reach financial decisions in business organizations. Practical applications of financial concepts to the operation of the business are emphasized. Specific topics include understanding of the Balance sheet, Income Statement, Statement of Retained Earnings and Statement of Cash flows. Other topics include financial planning, working capital management, the capital budgeting process, financial statement analysis and break even analysis.
Units: 45.00
Hours: 45.00
Retail Marketing Management I
Course Number: MKTG027
This course is designed to give the student an overview of the Canadian retail industry as well as retail in general. Topics will include positioning strategy for the market place, fundamentals of management planning and the growing business of Franchising. Students will look at setting buying budgets, sourcing product, buying and merchandising, and other associated strategies.
Units: 45.00
Hours: 45.00
Sporting Goods Industry Marketing
Course Number: MKTG030
Pre-requisites
This course builds on the general principles and techniques of marketing theory and applies them at a more advanced level to the specifics of the sporting goods industry in Canada. Significant emphasis is placed on current events in the industry, which are tied to long-standing marketing principles.
Units: 45.00
Hours: 45.00
Spreadsheets and Business Applications
Course Number: COMP087
This is an advanced course and will cover the most important aspects of Microsoft Excel 2002 and its applications in business. The topics include creating, editing, and formatting spreadsheets, charts, and lists: integrating Excel with other applications: working with multiple worksheets: Solver: importing data: and auditing and sharing workbooks. This course will prepare students to write the Microsoft Office User Specialist test.
Units: 45.00
Hours: 45.00
Semester 3
Effective Sales Techniques
Course Number: MKTG008
Pre-requisites
This course demonstrates to students the vital role of sales in the business world. Without an effective sales effort, businesses perish. Similarly, without a well-planned, professional, and deliberate sales approach, graduates will not achieve appropriate employment situations. Students will examine their current level of self-presentation and work toward enhancing their image through practical, applied course work.
Units: 45.00
Hours: 45.00
Field Integration
Course Number: FLPL009
This course consists of a weekly one-hour seminar which provides an opportunity for dialogue with SG students, to discuss the two year curriculum (EDUCATION) and the Sporting Goods Industry (EMPLOYMENT) and prepares the student for their field placement work experiences.
Pre-requisites: Successful completion of the first year of the program and/or maintain an ability to graduate.
Units: 15.00
Hours: 15.00
Field Placement I
Course Number: FLPL041
A two-week field placement work experience will be arranged by each Sporting Good Business student - after consultation with and keeping in communication with the program Co-ordinator. The placement will be in some area of the Sporting Goods Industry - retail, wholesale, manufacturing, etc. Due to financial constraints the placement will probably be (but not necessarily be) in the Province of Ontario.
Units: 70.00
Hours: 70.00
Recreation Equipment Product Knowledge I
Course Number: MKTG024
The first in a two part series of in-depth product knowledge courses designed to educate the Sporting Goods Business students on a number of different aspects of the sporting goods industry. This course will provide the student with a solid product knowledge foundation regarding the innovative process involved in creating and building sports equipment with emphasis placed on terminology, construction, materials, bio-mechanics, manufacturing, merchandising, selling and marketing of the product.
Units: 45.00
Hours: 45.00
Sportswear Merchandising I
Course Number: MKTG033
This course provides students with the knowledge and understanding of the expanding soft-goods market: of the merchandising of sportswear: and of the significant role played by soft goods (sportswear) in the sporting goods industry in Canada today. An understanding of fashion principles and terminology is provided, together with current raw material product knowledge and some basic design and construction techniques. Current events, as provided through trade publications, are an important element of the course, and will be used as a vehicle to relate classroom theory to the practical business environment.
Units: 45.00
Hours: 45.00
Career Search
Course Number: BUSN027
Set yourself apart from the crowd. This course builds on students' existing knowledge of job search techniques. It focuses on the preparation of a personal resume, cover letter and career portfolio relevant to their field of study. Emphasis will be placed on interview and presentation skills appropriate for the workplace. Participants will complete this course confident in their ability to match their skills to the demands of the workplace.
Units: 45.00
Hours: 45.00
Contemporary Management Skills
Course Number: BUSN006
In this course, both theoretical and practical fundamentals of managerial work are explored and experienced. Through self-assessments, skills workshops, discussions, and lectures, students will learn management competencies in interpersonal and leadership strategies, the dynamics of power and innovation, as well as organizational strategies to enhance performance and productivity.
Units: 45.00
Hours: 45.00
Customer Service Management
Course Number: BUSN062
The essential marketing ingredient that enables any business to remain profitable...CUSTOMER SERVICE. This management course enables the learner to develop and execute customer service strategies that will increase revenues and profits as well as lay the foundation for long term customer relationships. Specifics include understanding what customers and staff expect and how they will likely respond, how to hire and train service employees, leadership for service and methods for evaluating service strategies. Team focus and interaction is expected in this course and the learner will be required to work in teams.
Units: 45.00
Hours: 45.00
Operations Management
Course Number: BUSN020
This course is designed to give students an understanding of the functions of business operations. Students develop an understanding of the important factors and some of the analytical tools that can be used to improve productivity and customer service. Emphasis is placed on the cost benefit relationship.
Units: 45.00
Hours: 45.00
Semester 4
Field Integration
Course Number: FLPL011
This weekly one-hour seminar provides an opportunity for dialogue with Sporting Goods Business students, relating to the aim and objectives of the two-year program.
Units: 15.00
Hours: 15.00
Field Placement II
Course Number: FLPL044
A two week field placement work experience will be arranged by each Sporting Good Business student - after consultation with and keeping in communication with the program Co-ordinator.The placement will be in some area of the Sporting Goods Industry - retail, wholesale, manufacturing, etc. Due to financial constraints the placement will probably be (but not necessarily) in the Province of Ontario.
Units: 70.00
Hours: 70.00
Recreation Equipment Product Knowledge II
Course Number: MKTG025
Pre-requisites
The second in a two part series of in-depth product knowledge courses designed to educate the Sporting Goods Business students on a number of different aspects of the sporting goods industry. This course will provide the student with a solid product knowledge foundation regarding the innovative process involved in creating and building sports equipment with emphasis placed on terminology, construction, materials, bio-mechanics, manufacturing, merchandising, selling and marketing of the product.
Units: 45.00
Hours: 45.00
Sportswear Merchandising II
Course Number: MKTG034
Pre-requisites
This course, the second of two, provides students with enhanced knowledge and understanding of the expanding soft-goods/sportswear marketplace: of the merchandising of soft goods/sportswear: and of the significant role played by soft goods/sportswear in the sporting goods industry in Canada today. This course builds on the principles, concepts, and product knowledge presented in Sportswear Merchandising I (MKTG 33). Current sportswear events, as provided through various trade publications, are an important element of the course.
Units: 45.00
Hours: 45.00
International Business
Course Number: BUSN011
This is a survey course in international business. It provides students with the understanding of the functions, responsibilities, advantages, problems, and operations of international corporations in a global marketplace.
Units: 45.00
Hours: 45.00
New Ventures
Course Number: BUSN061
This course is designed to develop an understanding of planning the start-up of a business, its ongoing management and strategies for growth. Students learn about the legal forms of business ownership, the importance of financial analysis as a success indicator for the business and appropriate marketing tactics for promoting small business. The student will develop an actual business plan for their own business idea.
Units: 45.00
Hours: 45.00
Principles of Buying
Course Number: MKTG022
This course is an introduction to the purchasing function and how it forms a necessary segment of any modern organization. Many aspects of purchasing will be covered including objectives and organization, quality description, price determination, evaluating suppliers, contracts and the legal aspects of purchasing.
Note: There are no pre-requisite courses, however, students should have a general knowledge of sound business practice. Operations Management BUSN 20 and Intro to Materials Management MTRL 11 are recommended.
Units: 45.00
Hours: 45.00
Sales Management
Course Number: MKTG029
Pre-requisites
This senior level course is designed to explore the role and functions of the Sales Manager in a marketing focussed company. The student will study all of the tasks that managers must be familiar with when identifying perspective employment needs, designing job descriptions, interviewing responsibilities, designing training programs and designing and implementing employee evaluations. The course will attempt to assist the student in seeking full time employment after graduation.
Units: 45.00
Hours: 45.00